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Marketing Presentations

Category Design, Analytics
Role Marketing Analyst
Tools Microsoft Powerpoint, Shareablee

Undergrad

When pursuing my Digital Media Design undergraduate degree, I utilized Shareablee Inc. analytics for several projects. Especially in the SMACC Lab (Social Media Analytics Command Center) at UCONN, I learned how to translate data into accessible and well-designed stories. I worked for "Agency X", which was a student-led content team for UCONN's Digital Media Design (DMD) Program. In my undergrad experience, I also had the opportunity to consult real organizations on their social media analytics (see the Lava MaeX presentation). These experiences not only prepared me for the real world, they were the real world, and this was invaluable as I approached life after graduation.

My First Job, Comscore Inc.

Before it was acquired by Comscore Inc., Shareablee Inc. was a small start-up in New York City. At Shareablee (and later Comscore), I served as a strategic partner to clients as a Customer Success Analyst. My work spanned delivering analytic reports, translating client feedback to the engineering team, and creating presentations that helped partners act on complex data. Managing relationships through a major acquisition gave me direct experience in expectation management and stakeholder communication under pressure.